Information Panels and Readers 

These information panels with room text were designed for House of Books in The Hague. In some rooms, readers were added with more information about the exhibition in question.

Every panel features a large decorative letter, each designed by or for a marginalized group of people, or with another interesting story. The intention is to showcase more inclusive typography, or typographers, at House of Books. And to give a bit of attention to typography, besides its functional use. At the end of the readers, details about these fonts can be found. When picking a font as a designer, these sites can be interesting: Alphabettes, VocalType Fonts by Womxn, and Velvetyne. 2025

Exhibition Design and Signing

For De Hillevliet, a beautiful collective building in Rotterdam, these presentation panels were designed to showcase pictures in the entrance area. The panels are made of acrylic glass, they are modular and can be assembled in various ways. The shape of the contours is reflected in the tile pattern on the floor and also ensures the ‘dry' hinge connection. 

The black signage on the floor, again, blends with the surroundings by following the tile pattern on the floor. Zoomed in, the font made out of little arrows is visible, pointing in the right direction. 2022

Pictures 2, 4, 5, 6 taken by Michelle Piergoelam. 

Book Design  

This book was designed for artist Ignace Cami at Boijmans Zuid. It provides a glimpse into the project A PLACE AT THE TABLE, an exhibition at Boijmans Zuid. Consisting a series of ‘portraits’ featuring 36 medieval pointed-nose face jugs from the Boijmans collection, face to face with 36 newly created jugs made by Cami, in collaboration with a group of Rotterdam residents. Some jugs have speckled glaze, which was an inspiration to paint the books edges. 2024

This poster contains illustrations of all the jugs, when it's flipped and helt against light the names linked to the jugs become visible. 

Neon Composition 

Artist Herman Lamers from H(a)L regularly organizes exhibitions at Het Archief in Rotterdam. This neon composition was my contribution. Herman owns enormous quantities of neon tubes, I was welcome to dive in it and created a composition with them. It can be seen as two flickering beams emerging from the floor, making a brief appearance, and then returning back down. 2023

Exhibition Design 

This is an exhibition of photographs taken by residents of the Planeten (planets) neighborhood in Zwijndrecht. It took place in one of the homes in the neighborhood, managed by Stad in de Maak (an organization working on socially inclusive housing in the city).

The photos cover all the windows in the whole house, inside and outside. Dotted letters and stars are stuck on the walls to emphasize the planetary feeling.

Gifs 

The hands on the right were commissioned by Joran Koster for his project The Unexpected Encounter. Jorans work focusses on unexpected encounters and its value, which were interpreted as a series of hands meeting in different ways.

Fold-out Poster 

Part of his project The Unexpected Encounter, Joran offers workshops on how to engage in an encounter with someone outside of your bubble. As a handout at those workshops, Joran asked for a paper version of his website. From that request, this folded poster emerged. Because the workshops are all about encounters, and encounters often involve a pair of eyes, eyes were incorporated as cut out shapes. The handout can be used as a mask, as something to hide behind or as something to peek through.

Visual Experiments / BLAUHAUSSTIJL

Together with Fenna Schaap and Karin ter Laak, I started BLAUHAUSSTIJL. A club that create experimental abstract images with analogue techniques. The process of image development starts intuitively, after which a visual reaction is given. Often, we let a technique or certain material be a starting point of our inspiration. It’s an energetic method of working to generate a vast number of images. Occasionally we get a chance to incorporate some of our visual into an LP sleeve, swimming suit or series of flags.

Website with ChatGPT

To showcase the endless stock of visuals made with BLAUHAUSSTIJL, a website was created using ChatGPT. It easily converted described ideas into code. Every time the homepage is refreshed, a new image appears. The images are so huge that they don’t fit within a browser frame, which forces the user to scroll around and see all the beautiful details. This way of framing entices the visitor to zoom in and wander past the details, the same way we do. 2025

www.blauhausstijl.nl

Signboard and Workspace  

This is a temporary workspace designed for artist Metincan Güzel at Zuid. Boijmans Van Beuningen. A signboard was placed, and the room texts were affixed. 

“For this project, artist Metincan Güzel explores shop interiors of Rotteram Zuid, whose owners migrated mostly from Turkey. Güzel considers these as diasporaric scenographies, that due to certain elements, can be described as magical, causing a spatial shift to either existing and imaginary places and times.’’ (text: Boijmans) For the heading, a cloudy font is used to visualize the imaginary approach. 

Poster and Flyer

For artist Tijs van Bakel this poster and flyer was designed as part of a project he worked on in 2022, a year in which he took his art career very seriously and needed motivation. The poster was intended to give him a slap in the face, or it can be interpreted as a cheering high five. The project, along with the poster and flyer, was exhibited at Loods 6 in Amsterdam. 2022

Exhibition Design 

This is an intervention space designed for Museum Rotterdam. Every four months a different object from their huge collection is presented here. To visualize the immense size of their collection, the background -on which the objects are presented- is composed of more than 110.000 shapes.

The kickstart for this project was the exhibition of a glass dollhouse. Together with Roel van Beek, an animated campaign poster was created, which was shown in the Rotterdam metro during Christmas holiday 2024. 

Window Sticker and Booklet

For the Tax & Customs Museum in Rotterdam, a big window sticker and other graphic elements were designed for the exhibition ‘Forged Together, silver masterpieces’. The window displays an enlarged image of one of the silver pieces. 2019-2021.

Below there's a booklet with all the captions linked to the silver pieces shown the glass cabinet. 

Photos above made by
Lotte Stekelenburg. 

Exhibition Design and Wall Piece

“KOM is a project in which Chinese-Rotterdam artist Fenmei Hu (Space 101) tells the story of the ancient porcelain route between China, the Netherlands and Rotterdam. KOM shows a collection of rice bowls.'' (text: Boijmans)

Pictures 1, 2, 3, 4 taken by Michelle Piergoelam. Pictures 5, 6, 7, 8 taken by Tomas Mutsaers.

This plastic object was initially designed to present plates during the KOM exhibition at Boijmans Zuid. It also serves to gently separate the exhibition space from the artist's workspace. It continued to be used afterwards as a storage/presentation piece of furniture.

Pictures above taken by Tomas Mutsaers.

Animated Group Portrait

This is a short video introducing all members of Blauhaus in 2021. During the making proces, the intro of The Love Boat was used as an inspiration. Blauhaus is a studio space at Keilewerf 2. 

Silkscreening and Video

While the world had erupted into chaos in 2020, I screen printed that chaos on secondhand clothes and made promotional videos for it. 

Exhibition Design

This is the exhibition design for ‘In the kitchen cupboard of' by Zuid. Boijmans Van Beuningen. Kitchenware from around the neighborhood was collected, as well as the stories that came with them. These objects were shown as storytellers in this exhibition. They even played a role in a theatrical play. 

“Food brings us together, with the tableware as a silent witness. For centuries, we have used parlour games to tell each other a new, shared stories. We have developed a series of workshops for a group of pupils. Together the group is working on a theatrical Parlour Game.'' (text: Boijmans)

Pictures 2, 3, 4, 6, 7 taken by Michelle Piergoelam.

Poster Design

Since the kitchenware were the main characters of the play, they were all given a poster design that announced them as big glamours stars. Michelle Piergoelam made the pictures. On show at the beginning of 2022.

Pictures 5, 6 taken by Aad Hogenboom.

Portrait

This is a collage made for Vers Beton, used as a portrait for Ivan Winter's column. Ivan is a hairdresser, but a haircut session with him is also often seen as a therapeutic session where a lot of listening and talking takes place. Hence the ears and mouths in the collage.

Interactive Design

Visitors of Zuid Boijmans were asked questions about gifts, and they could respond by picking a sticker from the yes or no side, revealing a bit more of the underlying color. As the color (lilac or orange) grew, it became clear which answer was given most frequently. Object by Gido Cuppens. 2024

Artist Run Project Space

In a former storage room, always visible through a window in the door, Claudio Tola, Simone Schuffelen and I started the exhibition space VLAK. Every two months a new artist presents their work, research or project. The three of us curate the artists and hosted events, for example during Groot Atelier Weekend and Rotterdam Art Week and Go West. 2024-present

Composition

During the Groot Rotterdams Atelier Weekend this composition was shown where different pieces of acrylic and HMPE were used. These plates are a selection of residual materials from my design practice. In spatial projects such as exhibitions where a lot of material is used, an eye is kept on the residual material and even snatched from the bin.

Business Cards

This business card is designed with the image of a wrinkled paper kept in mind.